Tuesday, September 25, 2012
Engineering, Sales: Equally Important
Marissa Mayer's Blind Spot
Call it high tech and high touch. Engineering and sales are both equally important. And as CEO, even if you have primarily an engineering background, you can not ignore sales. Sales is what is making LinkedIn do well on Wall Street while Facebook is licking it.
Sales does seem to be Mayer's blind spot. Although she has had a great stage appearance since when she was at Google. That is sales.
But product is what has been Yahoo's weakness. And Mayer's focused on product. She will come around to it, I am sure.
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Mayer Should Give Search To Google, If Possible
Mayer Should Look Beyond Search
I am not privy to the contractual details between Microsoft and Yahoo, but I am sure there is wiggle room. And Mayer should exploit that and give Yahoo's search to Google. If my search experience is going to be as great at Yahoo.com as at Google.com, I am going to be more likely to end up at Yahoo.com. I mean, Google.com has nothing else going on, the Yahoo homepage is melodrama.
Google would love to bounce Bing from Yahoo
Microsoft and Yahoo’s Bing relationship has been rocky
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Monday, September 24, 2012
Sunday, September 23, 2012
Mayer Should Look Beyond Search
Steve Jobs, in his second coming, did not try to win the PC wars. Instead he declared the PC wars are over, and Microsoft won. Google won the search war, it's pretty much over.
Mayer should look beyond. The local and mobile wars are not over. The social war is also not fully over.
Search can not be shut down, that's there. It is a key web function. But it would be a major resource swamp to try to take the lead there. It's just not possible, and Mayer would know.
Unless there is a way to fundamentally reinvent search. I don't think Mayer would be that inventor, and the best engineers in search are already with Google.
Never say never, but I hope Mayer is not having major thoughts on search.
What Will Marissa Do: Yahoo CEO Zeroes in on Search, While Her Ad Team Eyes Tech Upgrade Options
What Will Marissa Do?: Mayer Set to Reveal Her Strategy to Troops This Week in an “Act of Radical Transparency” (Internal Memo!)
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