GroupOn, Zappos, And The Non Tech Components

Image by David Berkowitz via FlickrGroupOn Did Not Launch At South By South West

I dig these two companies for their emphasis on non tech components. Zappos does not sell shoes, it sells phone calls. The emphasis is on customer service. Tony has told his people, talk to the customers for as long as they will talk to you.

GroupOn has boots on the ground. That army of sales people is integral to how GroupOn rolls.

GroupOn Did Not Launch At South By South West

Image via WikipediaGroupOn has grown like crazy. But it was not launched at South By South West. And I have an observation to make.

GroupOn has this very clear offline component to it. It has hired thousands of sales people. And its customer base is your very average person, the Walmart types. They want to save money. They want to save money on haircuts.

That is why you do not hear GroupOn and South By South West in one sentence. I never have. Because GroupOn's early adopters were not the kind of people who end up at South By South West.

Overall I feel good about South By South West. But I also have a word of caution for the crowd. You don't want to end up in some kind of an echo chamber where you are only hearing each other. It is possible to collect too many business cards. What are you going to do with them? Networking is a good thing overall, but too many business cards can also mean a lack of focus.

Like the Kayak.com CEO likes to say, I don't go to events.

A Life Of Poverty

Image via WikipediaI have had my double cheese burger super sized. It was like a six month disappearance - they had Wael Ghonim disappear for 12 days in Egypt, they had me disappear for six months in America, cost me two major victory parties, I guess it is a bigger deal to put a black man into a White (WHITE) House than it is to kick an Arab out - plus the Great Recession - all my investors walked away - plus the Great Immigration Humiliation. But I have not so much as flinched.

Bundling Investors

Image via CrunchBaseFacebook not going IPO is real bad news for the average investors, people who might buy 10 or 20 stocks at $100 each. The growth in wealth that Facebook might see as it moves from a $10 billion valuation to a $50 billion valuation and beyond, all that is going to rich individuals and institutions. If Facebook had gone IPO at a billion dollar valuation, the 50 billion in wealth creation might have gone to average people.

Mobile Phone Banking: Major Boon To The Last Mile Of Microfinance

Image via WikipediaOf all the technologies that I see that can be put to use for microfinance - and I see a lot - the one that most stands out is mobile phone banking, the m-Pesa kind like has spread like wildfire across Kenya.

It is because the last mile is the most complex in the business. And mobile phone banking comes across as this gold standard that can help cut through the thick of all sorts of social, cultural, and bureaucratic issues. This is a case of simple technology beating human flailings to the dust.

Mobile phone banking reduces banking to simple transactions. You do it one simple transaction at a time. And the chips fall in place just fine. Mobile phone banking is like a machete with which you cut through the green thicks as you wade through a tropical forest.

The mobile phone is in a unique position to deliver all sorts of other goodies that will help transform the business. This decade belongs to the mobile phone.