Wednesday, June 09, 2010

Finally Google Has Figured Out A Way To Keep Up With My Blog

Google Logo bg:Картинка:Google.pngImage via Wikipedia
For the longest time I have wondered why my blog posts don't show higher up in the Google search results. For a few days about a year ago Google had me happy. When I did a search on Cupcake Android or Donut Android, I showed up among the first few results. I expected my page hits to jump into the hundreds of thousands. It did not happen. It took me a while to get a sense that Google results are tied to zip code, or something like that. So it was not like everyone in the world who was doing a search on Cupcake Android or Donut Android was seeing my blog on the first page. So I have been lukewarm about FroYo.

But now news is Google is out with Caffeine. I mean, I am on Google's Blogger platform for a reason. I did not go for WordPress. I figured if I am already on Google property they will have no excuse not to index me as soon as possible, sooner the better.

I see Caffeine as Google's way of saying thank you for using our blogging platform. We are going to try and remove a few more layers between you and your potential audience. There are bloggers who blog daily. In the recent weeks I have been doing more than that. I have been blogging several times a day on average. That is profuse. I am glad Google has now enhanced its capabilities for the growing web. I blog often, I often have smart, insightful things to say. I share interesting uptakes on tech events in town. What's the use in not sharing?

Google, thanks for catching up. Keep up the good work.

Via TechMeme

The Official Google Blog: Our New Search Index: Caffeine: Searchers want to find the latest relevant content and publishers expect to be found the instant they publish. ..... With Caffeine, we analyze the web in small portions and update our search index on a continuous basis, globally...... Caffeine takes up nearly 100 million gigabytes of storage in one database and adds new information at a rate of hundreds of thousands of gigabytes per day.
The Official Gmail Blog: Making It Easier To Video Chat, Voice Chat, And Group Chat In Gmail
The Chromium Blog: An Update On Google Cloud Print: Google Cloud Print, a service that enables any app (web, mobile, desktop), on any device, OS, or browser, to print to any printer. Development is progressing quickly and we are now testing the service internally at Google ....... Google Cloud Print will work with all printers, including those that are not themselves web-connected (we call these “legacy printers”). ....... Today, HP announced a full suite of cloud-aware printers ranging from $99 consumer printers to business-oriented printers. This pioneering work is a big enabler for the cloud print vision and all these printers will work with Google Cloud Print out of the box.
Electronista: Skype Won't Use FaceTime, Still Hints At iPhone 4 Video Chat
Search Engine Land: Google’s New Indexing Infrastructure “Caffeine” Now Live: Google’s Matt Cutts added that “Caffeine benefits both searchers and content owners because it means that all content (and not just content deemed “real time”) can be searchable within seconds after its crawled.” ...... Caffeine is a revamp of Google’s indexing infrastructure. It is not a change to Google’s ranking algorithms. It is live across all data centers, regions, and languages. ..... you can estimate how often your pages are crawled by taking a look at your server logs or checking the cache dates in Google ....... ......Content owners will reap the benefits of Caffeine without doing anything at all. In fact, there’s really not much, if anything content owners can do.
Bing Community: Use Bing To Search Facebook And Twitter: bing.com/social ..... a re-designed homepage that shows improved trending topics derived from both Twitter and Facebook data
TechFlash: Bing Updates Social Search, Adds Top Facebook Shared Links: a new section of search results on its Bing search engine that will aggregate tweets, Twitter trends and the top links being shared at any given moment by users of Facebook
Twitter Blog: Links And Twitter: Length Shouldn't Matter: Since early March, we have been routing links within Direct Messages through our link service to detect, intercept, and prevent the spread of malware, phishing, and other dangers. ...... We want users to have this benefit on all tweets. ..... It should be easy for people to share shortened links from the Tweet box on Twitter.com. ...... When this is rolled out more broadly to users this summer, all links shared on Twitter.com or third-party apps will be wrapped with a t.co URL. ..... Ultimately, we want to display links in a way that removes the obscurity of shortened link and lets you know where a link will take you. ..... routing links through this service will eventually contribute to the metrics behind our Promoted Tweets platform and provide an important quality signal for our Resonance algorithm ....... analytics within our eventual commercial accounts service. ..... Ultimately, every link on Twitter will be wrapped. ...... we'll wrap the shortened links you submit.
Advertising Age: AOL To Hire 'Hundreds' Of Journalists, Reorganize Content Division: grouping all the sites into 17 "super-networks." ...... one overarching conclusion: produce more content, faster. ..... to be the world's largest producer of high-quality content ....... "We are going to be the largest net hirer of journalists in the world next year" ....... produce content they want, which leads to engagement, which leads to what advertisers want ..... will also look to new launches, acquisitions and partnerships ....... Currently there are about 40,000 freelancers contributing to AOL ......... the number of people that click, how long they stay, and the amount of ad revenue associated with it. ...... Yahoo is now calling itself "the world's largest media company" ...... Like AOL, Yahoo has concluded that its original content performs and monetizes better ...... a key rationale for acquiring Associated Content is the sheer number of contributors (340,000) on its freelance rolls.
Paid Content: David Eun Puts AOL On A URL Diet With ‘Super Net’ Strategy: the new AOL content structure—a slimmed-down 30-plus sites channeled into 17 “super” networks— ..... the previous URL-based approach with more than 80 distinct sites ...... —AOL News & Info, AOL Entertainment, AOL Life, and AOL Commerce (plus the AOL.com front page as its own)—but with a TV-like emphasis on programming and production. ...... bringing together the best of media and technology. ...... the company has shifted the ratio from 20 produced internally to 80 percent produced in house...... “You iterate, gather intelligence. Iterate, gather intelligence. Rinse. Repeat.” ...... the digital media company of the 21st century. ...... “we will end up having the most amount of content at the deepest level to drive the most engaged audiences on the web.” ...... a data driven way to organize around the most important networks of information. ..... more than 100 million uniques in the U.S. and some 250 million globally
GigaOm: How Zynga Survived Farmville: “Zynga has been horrible in terms of its ability to predict its success,” said Williams, the company’s VP of network operations. Not that it’s a bad problem to have. Under his watch, Zynga has grown from a few dozen servers to “several thousand” ...... without Amazon FarmVille would have failed ...... Zynga uses Apache PHP on the front end, memcached for active user play and MySQL on the back end. ..... Post-FarmVille, Zynga has a new model for rolling out game launches. ..... tries to maintain a 50-50 split between using EC2 and data centers
TechCrunch: Zynga’s FrontierVille Looks To Recreate The Success Of FarmVille In The Wild West: It’s been almost exactly one year since social gaming powerhouse Zyngaunleashed what was destined to become an online phenomenon: FarmVille.
The Daily Beast: John Sculley On Why He Fired Steve Jobs: “I haven’t spoken to Steve in 20-odd years,” Sculley tells The Daily Beast. “Even though he still doesn’t speak to me, and I expect he never will

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Scott Contrarian Heiferman Does It Again

Scott HeifermanImage by jdlasica via Flickr
Scott blew it last night at the NY Tech MeetUp. There were some great demos for sure including one with a HTML 5 inkling: Thumbplay. And it was great to see Tikva Morawati's KnowMore.com up there. I told her last night I will be at Ignite NYC tonight, but I can't be: something came up that will have me tied to 10 PM. Nate showed up in formal attire last night: that was a letdown for me personally. His trademark jeans and shirt with the cut on the sides, the curve cuts look better, I think. But I am all for trying out new looks. Iterate.

So Scott Heiferman smashed Dawn Barber's iPad with a sledgehammer. I ran into Dawn later.

"Are you guys still friends?" I asked her.

Scott was offering the 2010 version of that famous 1984 ad, of course.




Scott presented MeetUp Everywhere.

And then he introduced ThePoint.com guy. Ends up that site did not take off. So they launched a side project that did take off: GroupOn.

"I started out wanting to change the world," he lamented." And I have been reduced to dealing with coupons."

Most startups fail, but the trick is to rise from the ashes.

At one point Scott called AVC.com "a stupid blog." Then he whispered, "I should not say that. He is one of my investors."

The Highlight Of My Internet Week
Not MeetUp
Women In Tech-Media Event At JP Morgan: Internet Week
Meeting Fred Wilson In Person
Internet Week: Going To Three Events So Far
The Biggest NY Tech MeetUp Ever?
Social Media Week: The Best NY Tech MeetUp Ever
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The Highlight Of My Internet Week

Image of Anu Shukla from FacebookImage of Anu Shukla
The highlight of my Internet Week has been my two hour lunch Monday with Anu Shukla at Tamarind. She is just this fun, cheerful person. And she has Sabeer Hotmail Bhatia stature in entrepreneurship. It feels great to be friends with her. She happened to be in town, and we had lunch we had been planning to have for months. The lunch had nothing to do with Internet Week, of course. It just happened to happen on the first day of Internet Week.

Anu Shukla Has Found The New Frontier In Advertising
I Just Became Friends With Anu Shukla

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Monday, June 07, 2010

Women In Tech-Media Event At JP Morgan: Internet Week


Internet Week: Going To Three Events So Far

Neha Chauhan is a great Moderator. This was my second Chauhan event, and it was just great. She has this ability to bring together a great group of panelists. And I like her emphasis on women. I am for a healthier male female ratio across the board. That has to be extra true for tech and media. New companies can not replicate the sexist social arrangements of old companies.

Mostly the panelists talked about their work, their challenges and dreams, and those are for the most part gender neutral. And the question answer session later was as robust as the first part of the program. I was mesmerized by the intellectual oomph of many of the things the panelists had to say. These were go getters. They were entrepreneurs. They might not always get it at first try, but get they will.

The final part was when you mingle. That is an important part. Time permitting I relish that part as I did with this event. That is a great time to ask the panelists a few more questions and meet some of the people in the audience. It was a house full event.

I was so glad I showed up. And I had the honor of sitting one seat in front of the moderator's mother who was skillfully handling three different cameras. I got to meet a panelist mother later who I told she looked like the Yahoo CEO Carol Bartz. Hello Jordan. Jordan Reid was also at the Social Media Week panel put together by Neha Chauhan back in February.

Social Media Week: The Best NY Tech MeetUp Ever

In my question from the floor I focused on one of the themes of the evening, that many, many more men are coders, and so they have an edge in tech. I don't believe that to be true. Being an entrepreneur is a higher level skill than being a coder. More than 99% of coders go work for someone else. They can be hired. The important part is can you put together a full team that also includes coders, that is the real challenge. A full team will have tech people, and marketing people, and designers, and what not, but the leader of the team has to bring all that together. And that leadership can be provided as well by women as men. If you need developers, and you have to hire male developers, hire them. There are plenty of those around. What we don't have enough of is people who start and build companies. We need more women entrepreneurs.

 

Event: Women in Tech-Media

Date: Monday, June 7, 2010 from 7-9pm

Location:
277 Park Avenue
2nd Floor
New York NY

Speaker bios:

Jennifer Hyman has been the Chief Executive Officer of Rent the Runway since the company's founding in November 2008. She is responsible for all areas of the business including technology, fashion, sales, marketing, operations, customer experience, and people management.

Jennifer founded Rent the Runway with her Harvard Business School sectionmate Jennifer Fleiss. They received funding from Bain Capital in May 2009 and launched the site in early November 2009. Rent the Runway is a members-only fashion community that launched in November 2009 with the goal of building customer loyalty for designer brands by enabling a woman to rent a dress before a special occasion in her life for 4 days only.

As a "Netflix for fashion" Rent the Runway is trying to give women access to the "Carrie Bradshaw closet" and encourage them to experiment with new trends, colors and designers without the guilt of a dress she's only going to wear once. Rent the Runway's launch was met with accolades from the NYTimes, the fashion media and blogosphere and already has over 425K members.

Before Rent the Runway, Jennifer was the Director of Business Development at IMG where she focused on the creation of new media businesses for IMG's Fashion Division. She also ran an online advertising sales team at WeddingChannel.com and before that, she was an in-house entrepreneur at Starwood Hotels, creating new leisure business for the company, including a wedding business that was recognized on Oprah for its innovation.

Jennifer received her BA from Harvard University and MBA from Harvard Business School. She is on the Board of an all girls public school in Brooklyn. She currently resides in New York City where she enjoys the entrepreneurial lifestyle, neighborhood restaurants, socializing with friends and family and all things fashion!

Dorothy McGivney worked for almost six years at Google until a serious case of wanderlust sent her on a trip around the world. After spending the better part of a year visiting destinations like Patagonia, Nepal, and Japan, she decided to combine her background in online advertising with her passion for exploring to create Jauntsetter, a travel site and e-newsletter for New Yorkers.
 

Jordan Reid founded RamshackleGlam.com, a “Haphazard Guide to Happiness,” in March 2010, shortly after departing her position as the resident Lifestyle expert at NonSociety.com. At RamshackleGlam.com, Reid’s focus is on home décor, style, entertaining, cooking, and do-it-yourself projects, as well as advice for couples in committed relationships.

A 28-year-old Harvard grad, Reid has been a part of the social media world since August of 2009, when she decided to turn her love for creating an exceptional home environment into a full-time gig. Reid immediately developed a passionate fan base of over 70,000 readers per month, with whom she corresponds on a daily basis about everything from relationship troubles to cooking tips.

Reid self-produces a webcast, “Ramshackle Glam with Jordan Reid,” that can be seen on Vimeo, YouTube, TheGloss.com, and Reid’s own site. She is a writer for Cosmopolitan, TimeOut NY, TheGloss.com, and Styleite.com. Reid is also a regular Lifestyle correspondent for BetterTV, and has appeared on MSNBC, VH1, NBC’s New York NonStop, and Exclusiv, among other nationally and internationally syndicated lifestyle programs.

On Ramshackle Glam, Reid has conceptualized and executed successful ad campaigns for companies including TJ Maxx, Starbucks, Bloomingdale’s, KAO Brands, Rambler’s Way, Melrose Street Clothing, and Perfume.com.

Tammy Tibbetts created She’s the First, a global campaign that promotes the importance of educating girls in the developing world. With an education, every girl has a chance to break barriers and become “the First” to achieve her special goals. Shesthefirst.org leverages young women’s passions and networks offline and online via social media (Twitter, Facebook, YouTube) to fundraise for sponsorships that will send girls to school.

Tammy works for Hearst Magazines Digital Media, where she led the creation of DonateMyDress.org, the nonprofit site of Seventeen’s Teen Network. She has created multiplatform, interactive web experiences for teen girls, for which she's managed partnerships with music and retail companies, local schools, and dress drive organizations nationwide. She is also Director of Operations of the MacDella Cooper Foundation, which supports vulnerable children in Liberia, and serves on the Foundation Board of New York Women in Communications. She is a Phi Beta Kappa journalism graduate of The College of New Jersey.

Neha Chauhan (Moderator) is currently an investment banking analyst at JPMorgan, having joined the company after graduating from Harvard University in 2008. With a background in technology and web design, Neha plans to launch her own new media venture early next year. Outside of the new media sector, Neha’s prior work experience includes internships at DANNIJO Jewelry, Bank of America, 85 Broads, L’Oreal Paris, and the Office of Senator Hillary Clinton. In her free time, Neha works closely with the Alzheimer’s Foundation of America, specifically on initiatives for young people. She is interested in social entrepreneurship, and most recently launched a microfinance pilot program in Panajachel, Guatemala. To combine her interests in technology and philanthropy, she developed My Social Impact, a website that uses social media to track social impact. Neha organized this year’s Women in Tech-Media event for Internet Week NY.
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