Netizen

Thursday, May 05, 2011

Diddy: Coming Home

Mobile Banking For The Unbanked

Banking Technology: Mobile Banking For The Unbanked: Of the 6.9 billion people on our planet, just 30% (2.1 billion) have bank accounts. But 75% – 5.2 billion people - have mobile phones. ..... In Africa, bank penetration runs at between 10 and 50% – while mobile comes in at 40-100%. In Asia-Pacific, the figures are 20-60% for bank penetration and, again, 40-100% for mobile. And in Latin America, it's between 30 and 60% for bank and 60-80% for mobile. ..... it will be 2015 before most consumers in the developed world use their mobile phones to manage payments. ...... By contrast, while there is no great sense of urgency about mobile banking and payments among consumers in developed markets, in the developing world there is a strong appetite for mobile. ....... In these emerging markets, mobile banking could bring about a fundamental shift in the consumer experience - giving many millions of people who have never had access to bank accounts or to credit and debit cards the opportunity to quickly, easily and efficiently pay for goods and services and tap into the convenience economy those of us in developed markets now take for granted....... a disruptive technology that could unseat them and make way for more agile players with a closer relationship with the end customers and a track record of servicing them? ...... In March 2007 Safaricom, the leading mobile operator in Kenya, launched an SMS-based money transfer system that enables consumers to deposit, send and withdraw funds using their mobile phones. Use of M-PESA skyrocketed, with the system quickly being adopted by more than 35% of Kenya's adult population. The winner here is clearly the mobile operator. ....... The right regulation needs to be in place if mobile banking and payments services are to be really safe for consumers. ...... . The banks have strengths that the mobile network operators cannot boast, but they also need to tap into the agility and the reach of the mobile network operators, and the technology of the device providers....... when it comes to innovation in mobile payments and financial inclusion, collaboration is key: whether it is between banks or between banks and the other key mobile industry players.

Just like mobile phones have been tools for democracy activists across the Arab world - very much still unfolding - the mobile phone can also be a tool to cure poverty. I think it is the most potent of all tools. And I expect its capabilities to, if anything, expand.

In the Global South, mobile is about leapfrogging. There are steps you skip.