The Spotify Event Was Great

Image via WikipediaThe Spotify CTO Talk

Spotify is in the same building as Google. I show up and there is Melissa. She is with Barnes & Noble. They are also in the same building. I did not know. I met her at a NY Tech MeetUp after party a few months back.

Free pizza is a great start to an event, I think. Good thing I don't drink beer. Otherwise they had plenty of those too.

The CTO Oskar Stal - who I got to talk to at great length after the formal event was over - started the talks. It was amazing to me how he was obsessed with company culture. He wanted Spotify's engineers to feel like there were many small team startups inside of Spotify. That seemed to be his number one concern.

Later I asked during the question answer session: "Should you not have the Chief Culture Officer title instead?" He said he did culture and many other things.

Henrik Landren gave a great talk - replete with great slides - on all the immense data Spotify collects. I got to see a side of Spotify I had not seen before. Artists get to see where their fans are. That would really help them plan their tours. Magic. Hadoop came in handy.

That made me think. Otherwise I told Oskar, I feel like Spotify is a finished product. What is there to add except more songs and more countries? He is like, oh no no no. There is so much to do.

The Spotify CTO Talk

Image via WikipediaSpotify USA, 76 9th Ave., Suite 1110, 11th Floor, New York, NY
Wednesday, November 16, 2011, 6:30 PM

Have you been wondering where Spotify's going both technically and as a tech organization? How do we get the music tracks to play so quickly? What's up with Spotify's data analytics and the data processing stack? What are Spotify's general architectural principles?

Come and hear about the 'big picture' of Spotify from the guys running the show. It's not often that they're all in town from Stockholm!

Speakers:

Oskar Staal - Chief Technology Officer
Mikael Krantz - Chief Architect
Henrik Landren - Head of Analytics
Wouter de Bie - Team Lead, Analytics Infrastructure

Agenda

6:30pm Mix and Mingle
7:00pm Presentations
8:00pm Q&A

GigaOm: Pandora: Spotify is our friend, not a competitor
Vimeo: Spotify – the story
The Register: Spotify looks for local spin guru: They really must be launching downunder
ZDNet: Spotify tops the charts for multi-platform support
TechNewsDaily: Spotify Hands-on: Worth the Hype?
Global Post: Swedish tech has its ABBA moment
Time: Today in Least Necessary Purchases: ‘Spotify For Dummies’
TechCrunch: Spotify Lands Major Studio Deals, Prepares To Launch Movie Service
Forbes: Facebook To Launch Music Service With Spotify
AllThingsD: Spotify’s U.S. Score So Far: 1.4 Million Users, 175,000 Paying Customers
Mashable: Spotify Eyes European Expansion [REPORT]
The Next Web: Spotify Opens for Business in Belgium and Switzerland
Mashable: Spotify Comes to Facebook [PICS]
LifeHacker: Spotify Is the Best Desktop Music Player We’ve Ever Used
New York Times: Spotify Loss Widens Despite Higher Revenue Its subscriptions, which cost about $10 to $15 a month, brought in $71 million, and the company also had $28 million in advertising. But its losses for the year totaled $42 million, up from $26 million 2009...... pays labels each time a listener streams a particular song. That system brings in lower royalties per song than downloads, but with a large enough listener base could in theory bring in substantial amounts ..... The company was believed to have more than 10 million total users.
TechCrunch: Welcome To Belgium, Spotify. (And To Austria And Switzerland)
Reuters: Spotify now has 250,000 paying U.S. users: sources
Forbes: Spotify Tries To Soothe Angry Users Over Facebook Conditions
AllThingsD: When Will Spotify Finally Come to the U.S.?
CNN: What's this Spotify thing all about?
ReadWriteWeb: Here's What Spotify's New Facebook Integration Looks Like
BusinessWeek: Record Sales Rise as Lady Gaga, Adele Find a Future With Spotify Music lovers are doing something they haven’t done in years: They’re buying more albums...... The number of albums sold this year has increased for the first time since 2004 .... Industry wide, sales of record albums, which include digital downloads, compact discs, some vinyl LPs and cassettes, are up 3 percent ...... Consumers who over the last several years rejected album prices of $14 to $15, and purchased singles instead, are now coming back to albums at lower prices. ..... “There is a significant market for the download of a total album for $9.99” ...... Levy and other industry executives see the pricing strategy as an investment. By making it easier for customers to buy albums they hope to gain market share and generate more interest in the music, eventually allowing them to profit from sources such as digital music platforms, merchandise, and concerts. ...... Adele’s “21,” for example, has so far sold 4.3 million copies in the U.S. this year, more than any other artist. ...... “An album like Adele’s is a concept album, enjoyed when the songs are not disaggregated,” Donio said. “She is doing well selling individual songs, but in cases like hers, the album is a work of art.” ...... Single track sales are up 10 percent to 1.055 billion so far for the year ..... When Lady Gaga released her second album, “Born This Way,” in May, Amazon.com held a one-day 99 cents sale that was so popular it overwhelmed the company’s Web servers. ....... Consumers also discover music through the growing popularity of services such as Rdio and Spotify. Though consumers can get music for free from these platforms, the services engage consumers and encourage them to make purchases, making them less likely to take part in illegal downloading ...... The Spotify service, Parks said, is helping to turn one- time music pirates into paying consumers. ....... “What Spotify has done is re-energized the base of music lovers,” Parks said in an interview. “Data shows that in all of the markets where Spotify operates, digital music sales have grown. We’re generating a lot of revenue for the industry from a generation that wasn’t buying music.”
NPR: How Spotify Works: Pay The Majors, Use P2P Technology
LA Times: Spotify's plan: get users hooked, then ask them to pay for music
Spotify - Wikipedia
Chicago Tribune: Spotify killed the radio star?
GigaOm: Indie labels stage another Spotify walkout