Netizen

Tuesday, July 15, 2014

The Pinterest Story

We started making Pinterest around 2009, when there was a lot of attention being paid to social services that were focused on real-time text-based feeds like Facebook and Twitter. ..... helping people organize things

Introducing the 2 Young Men Who Made Pinterest

Silbermann's first foray into the Silicon Valley tech scene was cartoonishly wide-eyed. He'd feel bolts of excitement reading about start-up company hires and funding round announcements on tech blogs. ...... Silbermann decided he should get his start at Google, and landed an entry-level job at the company’s display-advertising group. ...... November 2009, when he and a college friend, Paul Sciarra, along with Evan Sharp, who had been studying architecture, started working on a site on which people could show collections of things they were interested in, on an interactive pin-board format. ...... "After nine months, Pinterest was still under 10,000 users, and a lot of them weren't using it every day." ..... Silbermann and his team labored long and hard over the most miniscule site details, such as typeface contrast. They fully coded dozens of versions of the pin screen before selecting and launching one in March of 2010. ...... Just last month, a study found Pinterest surpassed Facebook in terms of retail outlets or brands that fans "follow" or "like." A survey by PriceGrabber, a price comparison site, found that 21% of Pinterest users polled had purchased items they spotted on the site. ...... "It's important to have people in your life who can talk to you about other stuff: life, sports. It's going to take a long time to build a big product that'll change the world."

Pinterest founder bemused by sudden rise to fame: Social network site fastest grower so far

Mr. Wamsley, a serial entrepreneur who's been in Silicon Valley since the dot-com era, said he hasn't seen a startup take off overnight like this since Netscape....... Mr. Silbermann's wife, for her part, was key to getting her husband to finally tackle the startup he'd been talking about for years while holding down a customer support job at Google. "She said, 'You should do it or shut up about it,' " Mr. Silbermann told the audience. ...... Pinterest is the 16th most-visited Web site in America -- ahead of CNN.com and ESPN.com -- and the 50th most popular in the world ........ Venture capitalists who, two years ago, didn't understand the startup now are clamoring to follow in the footsteps of Netscape co-founder Marc Andreessen, whose venture firm in September led a $27 million investment. Big-name media have come calling to interview Mr. Silbermann and been largely rebuffed....... The son of two family-practice physicians in Des Moines, Mr. Silbermann grew up collecting leaves and insects. He went to Yale figuring he'd follow in the family trade, then switched to political science. After graduating in 2003, he landed a consulting job in Washington and joined the firm's technology practice because, he said, that's what was open......... "I felt like the story of my time was happening in California," he told last week's crowd, "and I wanted to be part of it." ...... The Google job, he said, taught him a lot, but as a nonengineer in a company that prizes tech skills, his ceiling was limited. After his wife's tough-love pep talk, he finally took the plunge -- right before the 2008 Wall Street meltdown made it nearly impossible to raise money....... It didn't help that Mr. Silbermann's two co-founders were as nontechnical as he was....... After the site launched in January, 2010, however, the going was slow. Four months in, Pinterest had 200 users; half were Mr. Silbermann's friends in Des Moines....... Then on a whim, he attended a conference of interior designers, who immediately grasped the appeal of a site where they could compile interesting design possibilities gleaned from around the Internet. Thanks to word of mouth and the courting of a handful of bloggers, Pinterest's traffic began growing at 40 to 50 percent each month -- and it hasn't stopped

Pinterest 2010-2011: The True Inside Startup Story

By January 2011 though the site started to explode. “We may have only had something like 40k users, but Pinterest was driving millions and millions of page views. More importantly it was all doubling each month. That’s a lot faster than it’s growing now.” ...... After leaving Pinterest Sahil worked with the TurnTable.fm team to build their iPhone app. He designed and coded the entire application in a matter of weeks. Now he’s taken some funding and is working on his own startup Gumroad. When asked about whether or not leaving Pinterest was a good decision considering the explosive growth curve, Sahil maintains that his greatest work is still ahead and in spite of the lottery-esk financial opportunity, “The satisfaction of working on and building your own product versus working for someone else does not even compare.”

Development of Pinterest began in December 2009, and the site launched as a closed beta in March 2010. The site proceeded to operate in invitation-only open beta....... Silbermann said he personally wrote to the site's first 5,000 users offering his personal phone number and even meeting with some of its users ...... Nine months after the launch the website had 10,000 users. Silbermann and a few programmers operated the site out of a small apartment until the summer of 2011 ...... Early in 2010, the company's investors and co-founder Ben Silbermann tried to encourage a New York-based magazine publishing company to buy Pinterest but the publisher declined to meet with the founders ....... In January 2012, comScore reported the site had 11.7 million unique users, making it the fastest site in history to break through the 10 million unique visitor mark .... the site became the third largest social network in the United States in March 2012, behind Facebook and Twitter ......n October 2013, Pinterest won a $225 million round of equity funding that valued the website at $3.8 billion

Pinterest CEO: Here's How We Became The Web's Next Big Thing [DECK]

grew from 5,000 users in August 2010 to 17 million this month. ...... The 45 minute talk was all about how he abandoned his long held plans to become a doctor, founded Pinterest during the recession, survived early failures, and built a company for the long-run...... When Pinterest launched, Ben sent it to all his friends in California – "and actually, no one got it." .... Most early users came from Des Moines. "I suspect because my Mom was telling all her patients," says Ben. ....... Suddenly people started using Pinterest in ways the company hadn't expected. Like say this board: "Things That Look Like The Deathstar."

Pinterest’s Unlikely Journey To Top Of The Startup Mountain

After leaving Google he spent time working at places like the Hacker Dojo, and every coffee shop in the valley. ...... Four months after launching, Pinterest only had 200 users. Ben has said their product was “in stealth mode but not because we wanted it to be.” The first major pockets of users were in Iowa and Utah and the company wasn’t on any radars in the Valley. ...... It didn’t pop in California for the first year and a half. Ben believes the typical market fit philosophy for technology of having to get early adaptors on board is no longer required. There was no press coverage on the site, but the early users really liked it, and more importantly they used it a lot. “The site grew by the same percentage (40%-50%) every single month. It’s just that the number started so low that it took a while to get going.” ....... The team attempted to raise money, but the non-engineer driven founders had little success. Despite dozens of meetings with “everyone” in Silicon Valley. Most passed on the deal. They worked with a lot of engineers most of which weren’t near the Facebook and Google level of talent they’re getting access to today. ....... Much of what you see on the site today was in the product at the very beginning. They were one of the first sites to do the grid-like layout and they over invested in design. They spent months working on it. “We were obsessive about the product. We were obsessive about all the writing and how it was described. We were obsessive about the community. I personally wrote to the first 5,000-7,000 people that joined the site.”