How To Pitch: The Rachel Sequoia Way

This three minute video has been making the rounds. It is a great video, and a great pitch. This actually fits my idea of a pitch. A pitch should be a video clip. "Passionate and irreverent, she presented her concept entitled Share The Air in bare-feet and using hand drawn illustrations to articulate her points. She was looking for $500,000 to help get her idea off the ground....." You can see her lift the energy in the room as she wades through. "I am not a fighter." I like that line. "I am a lover, not a fighter." "Air is at least 6% energy." Great. I have been wanting to say that the longest time. I said something similar in a blog post on January 29. You pack the revolution into the air. Bare feet. I like that. Awesome.

New York Times: A Dog's Got To Eat

Image via CrunchBaseI am fond of the New York Times. Both NYT and I seem to like the same font: Georgia. I did not learn that from the New York Times, but the similarity lead to affinity. It is a great paper. If I could get only one source of news - thank God I don't, thank the wild wild web - the New York Times might be in contention. And I take hometown pride.

Reading articles in the New York Times feels like reading a book. As in, the quality is great. In most cases it is better than reading a book. Because many many people work on any one article. There is a lot of collaboration. Most books gets written by people who think they are smart enough that they can go solo.

I once read a tweet from someone from the New York Times - Indian dude - during the Gulf Crisis. He made it sound like he was going home after like a month. He said he had been working on this one article. The article took me five minutes to read. And I am like wow. You mean you and many others worked on this for a month? To give me a great five minute experience?