Saturday, August 13, 2005

In Defense Of Google Digitizing Books

It would be flat out wrong to get in the way of technological breakthroughs that bring the cost of books down. And make their reaches wider. It is just that a way has to be found to ensure the authors do make money in the process.

I think Google should consider becoming a publisher itself. So you publish your book on Google property. Revenue is generated through ads. You and Google split the money made. For the reader it is free books. For the author there is money.



The library concept hit the snag. Because the money part was not handled well. On the other hand, if it is okay to read a book at some library for free, why is it not okay to read that same book in digital format?

The publishing industry feels the threat, and rightly so. Because of the web, the barrier to entry to getting published is literally zero. As to whether or not you get read is another thing. As to whether or not you make money is another thing.

I think this free for consumer revenue through ads model would work also for other media, audio and video. Prices come down to zero, but volume goes up, way up. You could have consumers all over the planet.

This model preserves the copyright thing.


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Thursday, August 04, 2005

Google's Corporate Transparency


It's all right there, online. Too bad they don't have this one webpage that links to all the stuff. Instead there are separate starting points.



They did not have an easy start either. Earnly stage investors were not easy coming by.

Their corporate culture to me is as fascinating as their technology. The two feed on each other.

These people, they are just starting out. They are growing to grow, grow, grow. They invent challenges for themselves. They realize their competition is with themselves.

"Despite the dotcom fever of the day, they had little interest in building a company of their own around the technology they had developed."

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