Showing posts with label PIPA. Show all posts
Showing posts with label PIPA. Show all posts

Sunday, January 22, 2012

The Solution Is Tech Heavy, Data Heavy

Hollywood Might Not Get Killed, Any More Than Silicon Valley Might
What Price A Movie?
MegaUpload, SOPA, PIPA
SOPA Went Down
SOPA Has Egg In The Face
SOPA Is So Going Down



TV ads are not as effective as Google ads. On TV you could be showing me beer ads and I don't even drink beer. But you are hoping many of the million people who got bombarded do.

When I search for beer on Google and you show me beer ads, that is way more effective. You already know I am interested in beer. TV ads not as effective. Search ads more effective. Social ads even more effective. You are more likely to buy something a friend bought and recommends. The engagement on Twitter for ads is more than on the Google platform.

Big Data ads should be 10 or more times more effective than even social ads. And at that point the freemium model really takes off. All you want as content people is people's attention. You don't want their money, at least not directly. I think that is the real solution to the piracy problem.

Fred Wilson: A Post PIPA Post
Clay Shirky: Pick up the pitchforks: David Pogue underestimates Hollywood
O'Reilly Radar: The week the web changed Washington

Friday, January 20, 2012

SOPA Went Down

Jack Valenti, former President, Motion Picture...Image via WikipediaWhat just happened? SOPA went down.

The enormous passion some of the early opponents of SOPA exhibited told me right there and then that SOPA was so going down. And now it is official. SOPA will not make it to the floor of the House. This is victory.

Copyright asks for a new definition. Intellectual property has to be redefined. The nation state itself has to be redefined. There is a guttural feeling among tech innovators that that is the case. And the jinn is out of the bottle. There is no going back.

SOPA Has Egg In The Face
SOPA Is So Going Down

More people consume more news than ever before. But many newspapers have crashed and burned. What is going on? Enormous amounts of music is being created, more than ever before. More books are being written than ever before. If piracy is devaluing intellectual property then there should be this strong signal to authors and music people and creative people in general that they should cease work. But the signal is the exact opposite. What's going on?

Artificial scarcity is being made fun of. Access is being democratized globally. If you have internet access, you are in. Compare that to the pains of getting a visa to the US.

There is so much good news going on. How could such enormous good news be bad news to some people? One person's freedom fighter is another person's terrorist.

As far as I was concerned this was a fight between good and evil. Good won.