Showing posts with label Mark Pincus. Show all posts
Showing posts with label Mark Pincus. Show all posts

Friday, November 16, 2012

Zynga's Mobile Woes

It is like you spent your prime learning Newton's theory of gravity, then someone, or something, comes along and says you need to be learning the Theory Of Relativity. That is how mobile is. I guess "getting" mobile is not easy.

Has Zynga Faced A Paradigm Shift?
Zynga: Could It Reinvent Itself?
Zynga Recipe
Zynga Morale
Zynga And Mobile
Zynga Fixes
Zynga Getting Hammered


Behind Mark Pincus's Bid to Save Zynga
Mr. Campbell, a technology veteran who has coached Silicon Valley CEOs such as Steve Jobs and Eric Schmidt, had been called in by Zynga investor and venture-capital firm Kleiner Perkins Caufield & Byers to advise Mr. Pincus as the social games company's stock plunged and some of its online games lost traction. Some Kleiner Perkins partners warned Mr. Campbell that he might not make much progress. .......... Pincus was open to advice. Mr. Pincus "was discouraged" ...... He "felt terrible about what was happening; he felt the turmoil." ...... The 46-year-old CEO has remained outwardly positive while Zynga's troubles have played out publicly over the past few months. ..... He was grappling with internal strife, including executive defections and confrontations with employees. ....... the CEO, who owns 50.2% of Zynga's voting control and has previously worked with outside consultants to improve his management skills, is trying to remake himself as its leader by ceding more control to deputies and improving communications. ...... "rapid change in player habits and social technologies have dictated fundamental changes at Zynga. And when businesses change, it's inevitable that some people will choose to leave." ...... Mr. Gordon said Zynga had failed to prioritize mobile development and found that its online games didn't easily translate to smartphones' smaller screens. "Mobile turned out to be more different than anyone expected, in terms of monetization and also user experience" ........ In May, at an off-site meeting in Monterey, Calif., with 100 senior employees, one group led by product director Jonathan Liu confronted Mr. Pincus over morale. Mr. Liu said he told Mr. Pincus that Zynga needed a clear strategic vision. ...... Mr. Liu, who added that he was "almost yelling" at Mr. Pincus at the meeting. .... and reorganized the mobile division so that it was integrated into every gaming studio and not a stand-alone unit. He also pushed harder into new businesses, like real-money gambling. ..... also filled his calendar with product meetings ..... switched his main phone from a BlackBerry to iPhone ..... Employee departures became rote ...... When Zynga notified employees of their extra equity, many received just several hundred options spread across a multiyear vesting schedule, while others got a larger amount. Some employees asked if they could refuse the grant, which they viewed as an insult and a pittance ...... Pincus has focused on improving his communication skills ........ "Project Whistle," a program to connect top executives with Zynga employees. The group has run more than 30 meetings over the last two months where executives discuss Zynga's strategy and answer questions from the crowd. ..... delegation skills. Mr. Pincus has been known for dominating discussions and focusing on details such as the font choice or color scheme of games
Zynga's CEO Almost Broke Down In Tears Over Company's Downfall
employees berating him about the company's lack of a strategic vision and poorly thought-out schemes to boost morale
Now David Ko Is Essentially Running Zynga
David Ko, an executive who has championed Zynga's push into mobile and transformation of its Facebook-oriented franchises like FarmVille and Mafia Wars into multiplatform gaming experiences that cross both Web and mobile, has gotten another promotion in the process...... the troubled maker of social games shuffles management every few months, as it tries to adapt the company to a rapidly changing world where mobile rules..... Ko's been a key part of that transformation, pushing Zynga to buy Newtoy, the maker of Words With Friends, and OMGPOP, the maker of Draw Something...... Ko now oversees Zynga's strategic planning, international expansion, and infrastructure........ Ko also has oversight for all of Zynga's game development, with Zynga's top game-development executive, Steve Chiang, reporting to him. Chiang and Ko had previously shared oversight for Zynga's studios, with both reporting to Pincus. ..... Steve Chiang is now Zynga's president of games, overseeing all studios and reporting to Ko
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Sunday, October 07, 2012

Has Zynga Faced A Paradigm Shift?


Microsoft was a PC company and the web came along. Bill Gates fantasized about turning off the Internet, completely. It was a paradigm shift that was not going in his favor. In some ways Microsoft never came around to embracing the web. It is a big company, but it is still a Windows company.

Zynga of course is no Microsoft, but for a while it was the fastest growing company in history. That is a crown of sorts. But for now it feels like Zynga has not been able to climb the next big mountain.

Zynga, just like Facebook, has not cracked mobile.

Being data driven is good, but being too data driven can make you miss trends that are just around the corner. Because your reflexes have become too mechanical. I think Pincus might have become too data driven somewhere along the way.

But I am an optimist. I give companies like Zynga - trailblazers - the benefit of doubt. I think they retain the capacity to perhaps turn things around. The proof is in the pudding though.

Other than missing mobile, Zuck and Pincus also have something else in common. Both have dictatorial powers. That does not look like a good arrangement when things look to be going downhill.

Pincus strikes me as someone quirky. He just might be able to pull it off. In about a year or two. And a billion dollar valuation is not a bad floor to have. Just stop the f___g bleeding.

As Zynga Stock And Outlook Craters, Is It Time For Mark Pincus To Step Down As CEO?
Draw Something, a game that earlier this year was the hottest thing on the planet for about a month...... at the moment, like Zynga was a shooting star, driven by several viral hits, rather than a stable, enduring company. ..... like many recent Internet companies that went public, Zynga structured the stock ownership to give Pincus majority control. Pincus has 50.15 percent control of the voting shares. That means, ultimately, he is the decider, and not the board. ..... the valley’s prevailing conventional wisdom, which says the biggest, most successful companies are driven by strong-willed founders. Pincus has been that. And for a long time, it seemed he had the right vision in terms of gaming and social media.
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Friday, August 10, 2012

Zynga Morale


I'd not be surprised if Facebook has a similar story, although Zynga has taken a bigger beating. But this is not the end of the road. I think Zynga could reinvent itself. Markets go up, markets go down, markets go up.

DowninthedumpsVille: Morale Sinking at Zynga Along With Stock Drop
a culture driven by analytics, where every move is recorded, measured and evaluated ... ..... it appears the long hours and taxing work environment is causing the inevitable — some are deciding to leave, especially as shares trade 70 percent lower than the company’s public offering. .... a “flood of resumes” in recent weeks from Zynga developers looking for jobs or trying to raise capital. .... described morale as grim, while another characterized the feeling as “anxious.” ..... During the company’s 16th all-hands quarterly meeting today, Pincus reportedly talked about the company’s future and fielded tough questions from the crowd as he usually does .... On Wednesday, Zynga’s COO John Schappert resigned after only 15 months on the job. .... two weeks ago, Zynga reported a second-quarter earnings flop that led to its stock sliding by 40 percent...... it took only three months for there to be at least three notable departures from Facebook, the social network that it works with very closely and which is also suffering from post-IPO stock woes.... a majority of the 3,000-plus employees, many are also short timers .... Without a long history at the company, it may be hard for some to feel nostalgic about staying during difficult times. .... Zynga said 80 percent of the staff has been there less than two years .... many employees have joined the company through a dozen or more acquisitions. .... tries to figure out how to create a sense of dedication among its employees .... some employees think it might be the time to pull out the checkbook and spend some of the $1 billion it raised in its IPO on retention bonuses
One lesson though is analytics is not everything.

This is about cold, hard cash. Wall Street looks at cold, hard cash.

I can't say the two - Facebook and Zynga - went IPO too early. They did not.

In Touch With His Inner Steve Jobs?
Mark Pincus cops to being hard-driving but insists he’s a nice guy. .... Tech entrepreneurs are happy to be compared to Steve Jobs, as long as it refers to visionary leadership and not overly demanding, egomaniacal perfectionism. .... his micro-managing tendencies stem from his passion for what his company does

 
Does Zynga Need a New Game Plan?
For Zynga CEO Mark Pincus, the disappointing earnings confirm what he already knew: His company needs to move aggressively beyond Facebook into mobile gaming and other horizons. To that end, Pincus announced Wednesday the company plans to get into real-money gambling games in 2013. And as he told Slate’s Jacob Weisberg in a recent interview, the future success of social gaming depends on a rather simple principle: lowering the barriers to play

 
Betting Long on Mark Zuckerberg
Pincus still sees Zuckerberg as a great partner and “a visionary guy who wants to change the world.”

 
Poking With a Purpose
Pincus is betting on is that gaming will become more social, with increasing numbers of people drawn into competition via their various social networks..... Despite recent investor doubts, Pincus’ social gaming company has more than 300 million monthly active users of games ranging from Farmville to Hidden Chronicles to Zynga Poker. .... Pincus’ personal favorite is Scramble With Friends, which he plays regularly against LinkedIn co-founder Reid Hoffman. And Pincus tells Slate’s Jacob Weisberg that games like these are perfect for a world increasingly defined by multitasking, because they are “snacks you can consume in a couple of minutes.”

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Monday, August 06, 2012

Zynga And Mobile


Zynga and Facebook are in the same boat. They are both trying to figure out mobile.

Zynga's Rocky Shift to Mobile
To turn around its flagging business, Zynga Inc. is betting big on mobile games and creating a network that connects mobile-game players..... people have shifted to playing games on their mobile devices instead of on personal computers. Zynga says the number of people who play its games on mobile devices is growing three times faster than the number of those who play on the Web. .... Zynga's shares closed Friday at $2.72, down 73% from its December IPO price of $10 ..... Pincus said his vision for mobile games is to connect a large network of game players across a variety of platforms
Fred Wilson, Mark Zuckerberg And Mobile
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Thursday, August 02, 2012

Zynga Getting Hammered


Its IPO has not been good for Zynga, nor for Facebook. They have been hammered. Not long back Fred Wilson on the East Coast and John Doerr on the West Coast talked of Zynga as the fastest growing company they ever had in their portfolios. I guess there are ups and downs. Right now happens to be a down time. It is not that Zynga's user base has shrunk dramatically. This is more a case of Wall Street looking at cold, hard cash. If you don't have it, you don't have it.

Just like Facebook Zynga is also struggling with mobile.

Zynga COO Said To Lose Product Oversight As Growth Slows
Pincus embarked on the overhaul in early July, at the close of a quarter marked by slowing sales growth and a drop in demand for virtual goods. Schappert, lured away last year from Electronic Arts Inc. (EA) with a pay package worth $42.8 million, has lost support within the company and taken some of the blame for its underperformance ..... “The place is in utter meltdown mode” .... The stock has dropped 72 percent since the market debut. The decline accelerated last week after Zynga reported sales and profit that missed analysts’ predictions. ..... The reorganization was aimed in part at making mobile- software development more of a priority across Zynga

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