Showing posts with label Google Search. Show all posts
Showing posts with label Google Search. Show all posts

Sunday, October 28, 2012

Google Now

Image representing Google Search as depicted i...
Image via CrunchBase
Google is never far behind.

Google's Answer to Siri Thinks Ahead
Google has ambitions to go well beyond what Siri has shown so far. ..... Google Now doesn't have a pretend personality like Apple's sassy assistant, instead just appearing as a familiar search box. But just like Siri, it can take voice commands ..... combines the constant stream of data a smartphone collects on its owner with clues about the person's life that Google can sift from Web searches and e-mails to guess what he or she would ask it for next. ..... Virtual index cards appear offering information it thinks you need to know at a particular time. ..... the intimacy of people's relationships with their smartphones makes Android one of the best places to take that to an extreme—by pulling together everything Google knows about the world, and you. ...... it uses every system that Google has built in the last 10 years. It touches almost every back-end system at Google .... increase in a person's tranquility ..... having the search engine come to you, rather than vice versa, can be uncanny. Thanks to Google Now, as I stroll around San Francisco, live bus times are offered to me whenever I pull my phone from my pocket at a bus stop ..... Google Now will show the status of a flight if an airline confirmation e-mail in my inbox shows I'll be taking it or if I did a Google Web search for a flight number from my work computer—providing I've logged into my Google account. ..... estimates of emotional state can be useful
Enhanced by Zemanta

Friday, July 27, 2012

Google Plus Ramping Up

Image representing Google Buzz as depicted in ...
Image via CrunchBase
They tried with Buzz, they made an attempt with Wave. Finally they nailed it with Google Plus. So much so that I think Facebook should go into search. Imagine a search engine that only delivers you search results from pages and sites liked by your friends, and friends of friends.

Google+ traffic soars: 66 percent increase in nine months
110.7 million international visitors in June. In the US, traffic increased from 15.2 million to 27.7 million visitors over the same period
These numbers are going to get better. And I expect Google to keep enriching the product.
Enhanced by Zemanta

Sunday, February 12, 2012

Another Ode To Big Data


New York Times: The Age of Big Data
an explosion of data — Web traffic and social network comments, as well as software and sensors that monitor shipments, suppliers and customers — to guide decisions, trim costs and lift sales ...... the United States needs 140,000 to 190,000 more workers with “deep analytical” expertise and 1.5 million more data-literate managers, whether retrained or hired ...... The story is similar in fields as varied as science and sports, advertising and public health — a drift toward data-driven discovery and decision-making. “It’s a revolution” ...... the march of quantification, made possible by enormous new sources of data, will sweep through academia, business and government. There is no area that is going to be untouched ...... Welcome to the Age of Big Data. ...... data a new class of economic asset, like currency or gold ...... Big Data has the potential to be “humanity’s dashboard,” an intelligent tool that can help combat poverty, crime and pollution. Privacy advocates take a dim view, warning that Big Data is Big Brother, in corporate clothing. ........ a lot more data, all the time, growing at 50 percent a year, or more than doubling every two years ....... It’s not just more streams of data, but entirely new ones. ....... there are now countless digital sensors worldwide in industrial equipment, automobiles, electrical meters and shipping crates. They can measure and communicate location, movement, vibration, temperature, humidity, even chemical changes in the air. ........ the Internet of Things or the Industrial Internet. ....... Data is not only becoming more available but also more understandable to computers. Most of the Big Data surge is data in the wild — unruly stuff like words, images and video on the Web and those streams of sensor data. It is called unstructured data and is not typically grist for traditional databases. ........ the computer tools for gleaning knowledge and insights from the Internet era’s vast trove of unstructured data are fast gaining ground. At the forefront are the rapidly advancing techniques of artificial intelligence like natural-language processing, pattern recognition and machine learning ....... The wealth of new data, in turn, accelerates advances in computing — a virtuous circle of Big Data. Machine-learning algorithms, for example, learn on data, and the more data, the more the machines learn. Take Siri ....... The microscope, invented four centuries ago, allowed people to see and measure things as never before — at the cellular level. It was a revolution in measurement. ....... Data measurement.... is the modern equivalent of the microscope. Google searches, Facebook posts and Twitter messages, for example, make it possible to measure behavior and sentiment in fine detail and as it happens. ....... decisions will increasingly be based on data and analysis rather than on experience and intuition. “We can start being a lot more scientific” ........ the low-budget Oakland A’s massaged data and arcane baseball statistics to spot undervalued players. Heavy data analysis had become standard not only in baseball but also in other sports, including English soccer, well before last year’s movie version of “Moneyball,” starring Brad Pitt. ...... Walmart and Kohl’s, analyze sales, pricing and economic, demographic and weather data to tailor product selections at particular stores and determine the timing of price markdowns. Shipping companies, like U.P.S., mine data on truck delivery times and traffic patterns to fine-tune routing. ....... Police departments across the country, led by New York’s, use computerized mapping and analysis of variables like historical arrest patterns, paydays, sporting events, rainfall and holidays to try to predict likely crime “hot spots” and deploy officers there in advance. ....... data-guided management is spreading across corporate America and starting to pay off. ...... studied 179 large companies and found that those adopting “data-driven decision making” achieved productivity gains that were 5 percent to 6 percent higher than other factors could explain. ...... The predictive power of Big Data is being explored — and shows promise — in fields like public health, economic development and economic forecasting. Researchers have found a spike in Google search requests for terms like “flu symptoms” and “flu treatments” a couple of weeks before there is an increase in flu patients coming to hospital emergency rooms in a region (and emergency room reports usually lag behind visits by two weeks or so). ....... sentiment analysis of messages in social networks and text messages — using natural-language deciphering software — to help predict job losses, spending reductions or disease outbreaks in a given region. The goal is to use digital early-warning signals to guide assistance programs in advance to, for example, prevent a region from slipping back into poverty. ...... trends in increasing or decreasing volumes of housing-related search queries in Google are a more accurate predictor of house sales in the next quarter than the forecasts of real estate economists ....... social-network research involves mining huge digital data sets of collective behavior online. Among the findings: people whom you know but don’t communicate with often — “weak ties,” in sociology — are the best sources of tips about job openings. They travel in slightly different social worlds than close friends, so they see opportunities you and your best friends do not. ...... Researchers can see patterns of influence and peaks in communication on a subject — by following trending hashtags on Twitter, for example. The online fishbowl is a window into the real-time behavior of huge numbers of people. ...... Big Data has its perils, to be sure. With huge data sets and fine-grained measurement, statisticians and computer scientists note, there is increased risk of “false discoveries.” ...... “many bits of straw look like needles.” ...... Big Data also supplies more raw material for statistical shenanigans and biased fact-finding excursions. It offers a high-tech twist on an old trick: I know the facts, now let’s find ’em. ..... Data is tamed and understood using computer and mathematical models. These models, like metaphors in literature, are explanatory simplifications. They are useful for understanding, but they have their limits. A model might spot a correlation and draw a statistical inference that is unfair or discriminatory, based on online searches, affecting the products, bank loans and health insurance a person is offered ...... Veteran data analysts tell of friends who were long bored by discussions of their work but now are suddenly curious. .... “The culture has changed” .... “There is this idea that numbers and statistics are interesting and fun. It’s cool now.”

Big Data Democratization By Wolfram Alpha
Big Data
Facebook And Big Data
Big Data + Smartphone = New Generation Smartphone
Big Data: Big News

Every Google Search Is Like A Tweet, A Facebook Update

Google 的貼牌冰箱(Google refrigerator)Google 的貼牌冰箱(Google refrigerator) (Photo credit: Aray Chen)Google has had it this entire time.

Granted they publish the top words and phrases for the year and all that. And every search makes the search engine even smarter. But much of what Google does with our search queries stays in the background.

If Google were to figure out a way to publicly display all our searches in real time they might give Twitter a run for the money. What they are sitting on is huge.

And I don't mean literally list the searches. Things more interesting than that can be imagined.

Google allows you to search the web. What if Google made it possible for you to also be able to search through searches made through the Google search engine? That would take the lid off. And there is no telling.

And to think Google has had this the entire time.

Twitter Integration Into Google's Search Plus
Google Should Get The Twitter Firehose
Twitter Should Open Up Its API ---- To Google

For example, Google would tell me how many times people have conducted a search on my name today.

Tuesday, January 10, 2012

Google Plus Plus Google Search

Google Plus Circles - Pros and ConsImage by Squidooer via FlickrMonths and months back, more than a year back I went on record hoping Facebook would do this, it would let me search through all my wall posts, and the wall posts of all people I might be connected to. I guess I was waiting for Google Plus the entire time.

Search, Plus Your World

Google just married social to search. I can't search through all my wall posts on Facebook, to my great consternation I can't search through all my tweets (They are all on your servers!). But now I can search through the walls of everyone I might be connected to on Google Plus. Tremendous value has been added.

Of all the features that have been added to Google Plus since its launch, this is the most exciting to date. I am digging it. Facebook had the option to get into search last year but instead it outsourced that to Microsoft. And Microsoft did not quite do it. I guess search is hard to do. Google has the secret sauce.

The Google search engine suddenly has become more valuable. This is not just about Google Plus. This is not even primarily about Google Plus. You smell a conspiracy. Google never meant to launch a social network like Facebook. It always meant to add the social layer to search itself. It was always about search. Google Plus perhaps is smoke and mirrors.

Sunday, September 25, 2011

Water: Top Word

Google Logo officially released on May 2010Image via WikipediaWater has overtaken Brazil as the top search term for this blog. And this blog post is now the top visited post at this blog: Why I Liked The Charity Water Party.

Brazil

What happened? My passion came through? I am so impressed with the Google search engine right now. Their algorithm seems to be able to sense the passion in your voice.

Tuesday, January 04, 2011

Facebook Could Do Well In Search

Image representing Facebook as depicted in Cru...Image via CrunchBaseSearch is the core of what Google does. Search is where Google makes almost all its money. Google gives away Android for free because, well, it will make money off of search. And I don't doubt Google will keep innovating. When blogs first burst onto the scene, and Google search results were being seriously skewed in favor of blog posts, Google tweaked its algorithms. Google will similarly respond to the content farms and the SEOed to the hilt sites.

Thursday, June 17, 2010

How To Monetize Tumblr?

Image representing Tumblr as depicted in Crunc...Image via CrunchBase
David Karp is a New Yorker I hope to meet in person at some point, I am sure we will. We know too many people between us, the biggest being Fred Wilson himself. Wilson relishes Karp the way a VC ought to relish an entrepreneur.

A few months back - and if it has been less than that sorry, I have been on internet time, time moves faster online - when Tumblr raised its newest round of money, there was some talk from various quarters on the topic. I meant to read up on those thoughts and share my own thoughts in a blog post, and I just never got around to, I am doing now. But I have not had the chance to read those thoughts. That probably is a good thing for this blog post.

Google could not have done what Yahoo was doing really well: banner ads. Google came up with its own ad platform that spoke to the Google Search experience, and Google hit the jackpot with it. Similarly Facebook could not have done what Google did. (Facebook's Ad Space Is Different) Ads on Facebook needed to be able to climb the maze of people's social graphs. Social gaming needed a newer ad platform.

The Highlight Of My Internet Week
Anu Shukla Has Found The New Frontier In Advertising

Look at how Twitter is rolling out its monetization efforts. They have introduced the concept of resonance.

The lesson from all these examples is that the monetization of Tumblr has to be unique to the Tumblr experience. And the Tumblr experience is different from the Twitter experience, it is different from the Facebook experience, it is different from the Wordpress/Blogger experience.

So what exactly is the Tumblr experience. Define. Then monetize.

An obvious thing would be to allow businesses to set up tumblogs: paid Tumblr accounts. They can run campaigns on their own outside of Tumblr to get people to show up on their tumblogs and to follow them on their own. It would be like people doling out their Twitter handles on non Twitter platforms. But if people are spending money on the Google platform to get people to their tumblogs, that is money that should have been Tumblr's. So.

You should be able to create a paid account for your business on Tumblr. And Tumblr should landgrab a small box on the top right of all tumblogs. Paid accounts would have the option to get their specific tumblogs or Tumblr posts listed there for money.

So I just put out a post about smartphones at my tumblog, maybe I will see an ad for smartphones.

And for a higher price tumblog posts that are clearly labeled Sponsored should be allowed to enter streams. This could get controversial. But there is the Twitter option where you only enter the steam when people actively search for certain terms.

Just like an ad on Twitter has to take the form of a tweet, an ad on Tumblr has to look like a tumblog post. And those posts have to compete. If you are not getting clicked upon, you are not being liked and reblogged, you lose your place in the stream, money could not get you back in. What's that word again? Resonance?

Advertising on Tumblr has to be in tune with the Tumblr experience.

Another way - perhaps a better way - would be to get the users of Tumblr to strive to earn badges and have each such badge sponsored by a major brand name. So if you can get 100 people to follow you on Tumblr, you earn the T100 badge sponsored by Ben & Jerry. Both the badge and the sponsor's logo get shown on your tumblog. The logo links to the sponsor's tumblog.

A third way would be to allow Tumblr users to buy virtual money at Tumblr with which they can buy each other gifts. You pay real money for fake money with which you buy gifts. Tumblr is the one you pay. Tumblr makes money. Get it?














Enhanced by Zemanta

Wednesday, June 24, 2009

Dynamic PageRank And Real Time Search


Google beat the old search engines back in the late 1990s with its concept of PageRank. The more sites that linked to you, the more valuable was your site.

If something like real time search were to become possible, the concept of a dynamic pagerank would emerge. It would not be about how many sites linked to your site alone. It would be about do people actually click on those links to get to your site? Google's search algorithms have gone through so much evolution, and since they have been secret about it all for understantable reasons, it is hard to figure out what they have already done.

Google has been smart about constantly finetuning its search algorithms. They try to beat the so-called Search Engine Optimization people. It is a constant tussle.

Another thing would be content itself. After billions of search queries from people, Google should be able to figure out what sites and pages best delivered for what queries, and the number of search terms are for the most part finite. So if you can measure satisfaction, would that affect the way you do PageRank?

What about the content of the page itself? It might be a brand new page, but what if it is the most relevant page to my particular query? I guess search engines are not that good at reading yet.

Content creation and searching content will stick around for a long, long time.

And Bing's recent launch showed presentation is a whole new ballgame altogether. Microsoft decided they can't beat Google at its secret sauce of search, so they decided to take a bite at the other side of the coin: presentation of search results. Calling itself "a decision engine, not a search engine" was also a good marketing move.

They did not beat Google, but they did beat Yahoo, looks like. Now Bing is number two. Shoots for the stars, and you will get the moon.

Microblogging Search: What Took Google So Long?
Square Search
Blogger Search Gadget: What Took You So Long?
Wolfram Alpha: An Answer Engine, Not A Search Engine
Real Time Search: Twitter Is Not Doing It
Distributed Search
Google Is Working On Search
Search Come Full Circle: That Human Element
The Search Results, The Links, The Inbox, The Stream

From The Netizen BlogRoll

So, you want to be a Gmail ninja?
The Link Builder’s Guide To Analyzing SERP Dominators For Link Opportunities
First One to This Standard Wins
Learning from Singer
All for Good: Bringing search, scale and openness to community service
A new landmark in computer vision
Search by Author on Google News
Blogger is Turning 10
Designing a lounge for the Day in the Cloud



Reblog this post [with Zemanta]