There are three components: content, traffic, and monetization. Unless you have great content, there is no reason for people to come to your blog. You can have great content, but unless you get your word out there, you are not going to get traffic. You can have top notch content, and thousands of visitors per day, but unless you actively take steps to monetize, you are not going to make any money from your blog.
There are five layers to monetization.
- Google AdSense. This will make you little to no money starting out.
- Blog post ads. Text link ads. Try Sponsored Reviews, Blogsvertise, LinkWorth, and InfoLinks.
- Affiliate Marketing. Try Amazon Affiliate.
- Using Aweber software to collect emails to sell eBooks and online courses to.
- Corporate blog. Say if your blog is an instrument that helps you raise money for your tech startup.
The list is a spectrum. Item 1 makes you the least money, item 5 the most. And there is a gradation in between. In 2009 I did a lot of 1 and 2, mostly 2. And I had been gearing to focus more on 3 in 2010. I had mentally picked Amazon as the affiliate program to focus on. My reasoning was the same as why I picked Blogger as my blogging platform years ago. 10 years from now Google will still be there. I guess Amazon will be there 10 years from now. And they sell millions of items. I might try out other affiliate programs later on, but Amazon liked a good one to start with.
And so I was thinking I was going to start embedding links to Amazon products in my blog posts. That kind of embedding is the best way to do affiliate marketing in the first place. That was the impression I had from reading around the blogs of the pros. And then Sunday afternoon I discover after logging into the Amazon website that Amazon had integrated with Blogger and now embedding links to Amazon products in your blog posts was almost as easy as using Zemanta to jazz up your posts. Perfect timing. Just when I was waking up to affiliate marketing for my blog, Amazon and Google gang up to do this for me. This makes life so much easier for me going into 2010. Thank you Amazon. Thank you Blogger.
December 16, 2009: Amazon Associates And Google Blogger Now Integrated
Bloggers highlight the relevant text and the Amazon Product Finder will search Amazon’s millions of products and recommend the ones that are most closely associated with the text ....... Bloggers can then insert a link or image to that product which includes their Associates ID, enabling them to earn up to 15% in referral fees from Amazon....... Bloggers will also be able to show dynamic content in their blog sidebar using a new set of integrated Sidebar gadgets, such as gadgets for MP3 clips from the Amazon DRM-free music store, an Amazon Deals gadget, and an Amazon Search box.Well, I have had the Amazon search box at my blog for months now. You could do that long before this integration happened.
How have you been monetizing your blog? Please share in the comments section below.
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