Image via WikipediaFacebook is like the McDonald's chain. The blogosphere is like the endless number of Chinese restaurants. Collectively the blogosphere is bigger. And that's the way it should be. I am an avid blogger. I am a glad, avid blogger. Nielsen Wire: Buzz in the Blogosphere: Millions More Bloggers and Blog Readers
.... consumer interest in blogs keeps growing ..... over 181 million blogs around the world, up from 36 million only five years earlier in 2006. ...... 6.7 million people publish blogs on blogging websites, and another 12 million write blogs using their social networks. ...... 7 out of 10 bloggers have gone to college .... Women make up the majority of bloggers ..... Bloggers are active across social media: they’re twice as likely to post/comment on consumer-generated video sites like YouTube, and nearly three times more likely to post in Message Boards/Forums within the last month ...... Three out of the top 10 social networking sites in the U.S. – Blogger, WordPress and Tumblr – are for consumer-generated blogs. Blogger is the largest of these sites with more than 46 million unique U.S. visitors during October 2011, making it second only to Facebook in the social networking category, and Tumblr was the fastest-growing social networking or blog site on the top 10, more than doubling its audience since last year from home and work computers to 14 million unique visitors. Overall, these three blogging websites combined for 80 million unique visitors, reaching more than 1 in 4 active online users in the U.S. during October 2011. ..... 92 percent of Pinterest’s audience also visited Mass Merchandiser sites during the same month.
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