Monday, October 03, 2011

Yahoo Still Strong

Image representing Yahoo! as depicted in Crunc...Image via CrunchBaseYahoo is never - never say never, but I am saying it - going to overtake Google in search. Yahoo was number one, king of the hill, not that far back in time. The Google founders' first exit strategy was to get bought by Yahoo. But Yahoo has maintained a strong number two position this entire time, Mike Arrington's relentless harassments of Carol Bartz not withstanding. And Yahoo just made a move that Google could not have made, not even AOL could have. Only Yahoo could have made this content/media move.
ABCnews.com: ABC News, Yahoo! News Announce Online Alliance: more Americans get their news from ABC News than any other source ..... Under the agreement, ABC News becomes the premier news provider on Yahoo! News, with editorial teams from both organizations collaborating on original coverage to appear on both the Yahoo! News and ABC News sites. Teams will co-produce coverage for major news events and will have integrated bureaus in New York, Washington, D.C., and Los Angeles. ABC News content will be integrated throughout the Yahoo! News network, including the Yahoo! front page. ABC News will maintain editorial control over ABCNews.com and GoodMorningAmerica.com, and Yahoo! News will maintain editorial control of all its sites.
Yahoo has the internet in its DNA that ABC News simply does not. And it has mainstream users, people who are not looking for the latest fads in tech on TechCrunch, people who can't tell the difference between Yahoo Mail and Gmail. An email is an email is an email.

"A tree is a tree, how many do you need to look at?"
- Ronald Reagan

Yahoo: Lord Of The Middle Kingdom
Yahoo Doldrums
FourSquare Must Cut A Deal With Yahoo
Yahoo Under Attack
Facebook Messaging Event: My Favorite Question
Voice Is Not Dead, Dumb Voice Should Be

By the way, I do know that Bartz was ousted. And looks like this ABC News move has been Jerry Yang's first move after taking back control.

CNN Money: Yahoo and ABC partner for news 'alliance'
CNet: Yahoo bolsters news content with ABC partnership
GigaOm: Yahoo teams with ABC News for online news alliance
TechCrunch: Yahoo News Gets Overhauled, Will Feature Deep Integration With ABC News
VentureBeat: ABC News hooks up with Yahoo to stream its news content online
The Guardian: Yahoo and ABC to share news
Business Insider: Yahoo And ABC News Will Co-Run News Sites
AdAge: Yahoo and ABC News Get a Little Cozier With Digital News Alliance
Reuters: Yahoo joins ABC in online news partnership
Mashable: Yahoo and ABC News Join Forces

No comments: