Thursday, April 15, 2010

Why Will Facebook Itself Not Do Facebook Enterprise?

Image representing Facebook as depicted in Cru...Image via CrunchBase
Fred Wilson: Software Is Media

Why will Facebook itself not do Facebook Enterprise? That is a question I have asked a few different times. The Salesforce guy had a guest post in TechCrunch not long back. A friend of mine emailed me that post through Google Reader. (Ignite, Set It On Fire) And I posed him the question on Buzz. Why will Facebook itself not do Facebook Enterprise?

The dichotomy between consumer software and enterprise software is vapid. It is unreal. It is an inconvenience that ought not last too long.

In his post today Fred Wilson is making the point that software should be as easy to use as media. He has not quite spelled it out, but I don't think he is trying to say he is only talking about consumer software. Software should be as easy to use as media also applies to enterprise software.

Salesforce trying to imitate Facebook to offer enterprise software: is that better than Facebook itself offering an enterprise version of itself? I don't think so.

The inbox was not copyrighted by Hotmail. The status update has not been copyrighted by Twitter. Similarly the stream is not Facebook property. Check in is similarly going to be a commodity feature.

Twitter should offer a Twitter Enterprise, and Facebook should work on a Facebook Enterprise. It just makes sense.

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